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About
SmartUp was developed by a number of top founders and investors in Founders Forum (www.ff.co) to solve the problem of how to reach, inspire and mentor future and early stage founders at scale. SmartUp was launched on iOS in early June 2015 and was immediately featured by Apple in Best New Apps in 64 countries, plus banner featured in the Business Category on the US store for 3 consecutive weeks, and in the "Apps for Developers" and "Grow your career" collections. The app contains interactive business simulations, insights, quizzes, case studies and a smart virtual mentor system. The content is contextual and tailored to the founder's needs and current knowledge. The app also features a leaderboard and profile system which offers the opportunity for anyone who climbs high on the leaderboard prizes such as 1-2-1 free mentoring with a member of Founders Forum