About
Playmob’s open API connects to social virtual goods, linking in-game purchases to global charitable causes. Players feel good while they game by supporting causes which need help, and games increase engagement and life time value of the player base. The platform tracks each item and the impact it makes so that each cause campaign is 100% transparent and trackable. Campaign data is displayed via a Facebook app on the games fan page and the team are working on widgets and tools to present campaign info in other online spaces.